Bringing the Oryx Travel Experience to the Web. Oryx is a flight-booking concept designed to make planning and booking trips feel more straightforward. The website serves as the brand's digital introduction, presenting its vision and showing how the mobile app simplifies the travel-booking journey. I wanted to create a landing page that connects Oryx's visual identity with its product experience. Through bold typography, aviation-inspired imagery, and clean layouts, I developed a visual direction that feels modern, engaging, and consistent with the brand. I designed and developed the website in Framer, taking ownership of the experience from page structure and visual design to implementation. The page introduces the brand, showcases the app's key features, addresses common questions, and guides visitors towards relevant calls to action. The goal was to make the website more than a visual showcase: it needed to communicate the product clearly and give visitors a reason to explore it further.